November 2013 saw the first edition of TEDx at the Rotterdam School of Management. I was invited to speak due to my ideas about ThriveAbility that I am also teaching at Erasmus University’s Executive Program on CSR in a module about sustainability and innovation. It is the idea that sustainability in the way it is used today – reductionistic, technocratic, mechanistic, and therefore not inspiring to most in organizations – needs to regain it’s meaning. This is only possible through the reactivation of what it was made for, especially intra- and intergenerational balance and equal opportunities for human beings, and combining it with the learning from innovation, design and advanced knowledge on human consciousness (e.g. beneficial leadership, spiral dynamics, integral theory). Structuring this in a feasible methodology will help us to design a thrival world and an economic system reflecting this. The ingredients are all there, we just need to get it done! See how in Ralph’s TED talk here.
I would like to thank the organizers of TEDxRSM for the opportunity to speak. Not one economist in the room thought that our current economic system serves the needs of the existing generation and future generations to come. This is the biggest challenge for the next two to three decades and I am asking my fellow economists to seriously go out and be part of the change to a thriving world for all human beings, while finally accepting that growth is limited, costs and prices don’t tell the truth, and taxes and incentives mainly go into the wrong direction. Take ideas like the circular economy seriously and adapt accounting and reporting accordingly. Join those that want to change education towards thrival. Only then we are able to realize the dream of a ‘Green & Inclusive Economy’!
Anybody interested in being part of the journey, feel free to go to www.embeddingthriveability.org to learn more, or contact me directly at firstname.lastname@example.org.
Additional thanks go out to my fellow founders of the ThriveAbility Consortium (Robin Wood, Chris & Sheila Cooke) for their wonderful companionship and belief that something really necessary needs to see the light of day – our regained inspiration to make this world a thrival place!